On the first night of Rosemount Australian Fashion Week, Stolen Girlfriends Club presented their debut Australian Fashion Week show by transforming a warehouse space in Alexandria into a stadium rock style catwalk. The show was produced by Ali Newling and Natalie Jane Miller at Alias Creative.
Innovative put their best foot forward by providing the lighting, audio, vision, rigging and draping for the event. Taking into account weight limitations and rigging restrictions, the catwalk lighting, consisting of Fresnels and multipars, was flown on a 25m truss run above the stark cement floor. This, combined with the off-beat house music, created a moody atmosphere in the large, empty warehouse space.
Black draping was also supplied which created the backdrop for the dry ice vision projection which was designed by Sebastian from The Visualisation Unit in New Zealand. The models nonchalantly walked through the dry ice screen which had projected images of atomic bombs, rolling waves and mud crabs to show off the latest Stolen Girlfriends Club collection.
For Spring/Summer 2010-11, Stolen Girlfriends Club presented ‘Life’s a Beach – Watch out for Crabs’. But this is not so much Gidget at a clambake as a bunch of grungy, dishevelled dudes that live on the beach, have fights, make love, make music, drink and then wake up in the morning and head back to their high-powered corporate jobs.